Lloyd Jackson describes himself as “just a regular guy“, but most people would probably disagree. This ambitious broadcast journalist attained his personal goal of employment with 760 WJR long before he expected it to happen. Lloyd has covered Nelson Mandela‘s visit to Detroit, ridden with police departments on raids, and even been shot at by a barricaded gunman.
Jackson, who began his career at 760 WJR in 1993 as the city/county beat reporter and is now assistant news director, says he loves the fact that radio is “fast and now“, but dislikes the objectivity that the job requires. “I usually have an opinion about stories, but being a journalist, I have to remain neutral.” Lucky for Lloyd, he can toss his modesty and neutrality aside when talking about his greatest love: his children Lloyd Jr., Justin and Marie.
Lloyd has won numerous awards while at 760 WJR, including honors from the Michigan Association of Broadcasters, Associated Press and the Society of Professional Journalists. He has also been the host of many special-interest shows on 760 WJR, such as “Ask the Mayor“, “Ask the Governor” and “Ask the Chief“. Jackson adds, “It’s a great honor to work with the professionals in the WJR newsroom that make my job an interesting and fulfilling endeavor”.
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